Associate Professor Marketing; SFHEA
MARKETING EDUCATION DIGESTS
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March 2014 Update: Marketing, Finance & Accounting and Public Relations
December 2013 Update: Marketing, Finance & Accounting and Public Relations
Online learning, educational fads & Hattie’s synthesis of 900+ meta analyses of educational methods
Using simulations in marketing to integrate learning
Teaching excellence: What is it and how is it measured in the TEF (UK Teaching Excellence Framework)
The Academic Practitioner Divide in Marketing Education: Part Two
The Academic-Practitioner Divide in Marketing Education - Part One
Why minimal guidance does not work
Quality in HE- What really matters? A review of Gibbs (2010)
The challenges associated with postgraduate dissertations
Principles of good assessment practice
The critics of learning styles research
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